Best Western Premier, Tides Hotel Orange Beach Coming Summer 2016


On Jan. 8, 2016, Innisfree Hotels hosted a ‘topping out’ event for its newest property in Orange Beach, Ala. The Best Western Premier, Tides Hotel Orange Beach is set to open in Summer 2016.


Topping out is a traditional celebration of the completion of the concrete structure and the official start of interior construction. A team of 230 skilled workers, suppliers and consultants have used more than 3,600 cubic yards of concrete and 360 tons of reinforcing steel to ‘top out’ the new hotel. Innisfree built the first hotel in Orange Beach, the Days Inn, in 1986 on the same site.


“We are very excited with the progress of this new hotel to our lodging offerings in Orange Beach,” said Herb Malone, president and CEO of Gulf Shores & Orange Beach Tourism. “Innisfree has a strong track record of operating quality properties in this area, and the addition of this Best Western Premier is especially welcomed. Of the 17,000 room inventory in our destination, only about 2,100 of those are hotel rooms, so this property is greatly needed for our guests who prefer a hotel experience for their vacation at the beach.”


The Best Western Premier, Tides Hotel joins Innisfree’s three existing Orange Beach-based properties, including the Hampton Inn & Suites, Hilton Garden Inn and Holiday Inn Express – for a total of 496 Gulf front rooms, representing all Gulf front hotels in Orange Beach.


With this latest addition, the company seeks to bring a new, locally authentic experience to the coastal town.


“As the interior framing goes in, we can start to see many of the distinctive features of this boutique hotel transition from concept to reality,” said Julian MacQueen, founder and CEO of Innisfree Hotels. “We look forward to providing a unique place for vacationers to immerse themselves in the natural beauty and Southern hospitality of the Gulf Coast.”


Located in the heart of Orange Beach, the 7-story Best Western Premier, Tides Hotel will feature:



  • 86 stylish and comfortable guest rooms

  • Gulf front balconies

  • Free, premium hot breakfast

  • Fast, free Wi-Fi

  • 24/7 healthy grab-and-go food

  • Coffee and tea bar

  • Oversized beach towels

  • Water refill stations

  • Organized activities such as beach yoga and surf lessons

  • Community gas grills


HNL Construction, LLC, a wholly owned construction company of Innisfree Hotels, is General Contractor, Ard Contracting of Birmingham, Ala., serves as structural contractor for the project, and SMP Architecture is architect, with interior design by Adrian Caradine Contract Design of Memphis, Tenn. Financing for the project was provided by Trustmark National Bank.